Product ID: OLED77C3P is an advanced OLED evo C-Series television offering the pinnacle of home theater technology for an immersive viewing experience. It boasts a stunning, luminous picture and high contrast, even in well-lit rooms, made possible by the Brightness Booster and the a99 AI Processor Gen6, exclusively manufactured for LG OLED. This TV is enhanced not only in performance but also in aesthetics with its virtually invisible bezel, effortlessly blending with your home's interior. Content inclusive of paintings, photos, and more can be displayed on-screen when not in use, elevating its aesthetic value to that of a piece of art. AI technology simplifies your smart TV experience, with less search, more stream, quick app grouping, and over 300 free channels via LG Channels. Dolby Vision and Dolby Atmos support encapsulate your senses in extraordinary color, contrast, brightness, and sound while the FILMMAKER MODE lets you experience films as the director envisioned. For gamers, the LG OLED evo C-series comes packed with advanced features, including a 0.1ms response time, 120Hz refresh rate, and four HDMI 2.1 inputs. Not to mention, the NVIDIA G-Sync, AMD FreeSync Premium and VRR features are equipped to improve gaming performance. The 77-inch class 4K OLED Smart TV also includes futuristic features like voice control, AI-assisted deep learning for optimal picture and sound settings, convenient Room-to-Room Sharing, and content personalization options. It's an asset for movie nights, gaming sessions, or simply for adding smart elegance to your living room.